Production under your brand
Private label Italian coffee
We produce coffee under your brand, roasted in Italy to Neapolitan profiles. Beans, ground, ESE pods and compostable capsules. And one thing no other private label supplier can offer you: the option to build your range around water hardness, so your customers in hard-water regions get a different blend from the ones in soft-water regions.
- We ship to
- European Union
- We reply
- Same day
Where the coffee is actually roasted
Parthenia does not own a plant. The coffee is roasted in Italy by a partner roastery working to our profiles, and we say so before you ask. Buyers in this category disqualify suppliers for overstating capacity, and rightly — you will visit, or you will send someone. Everything we tell you about the production side has to survive that visit.
A range organised by water, not by adjectives
Most private label ranges differ by roast level and by name. Ours can differ by the water it is meant for: a soft-water blend, a middle blend and a hard-water blend, each with the reasoning published and the city data behind it. If you sell into more than one region, that is a range structure your customers can verify instead of a story they have to believe.
What we do not claim
No study validates matching a roast to a water profile — we are open about that on the site, and one recent paper points the other way. What is verifiable is the water data itself, published from each utility. If you need a supplier who will tell your marketing team that the pairing is scientifically proven, we are the wrong one.
Formats
- Whole beans · 1 kg01
- Whole beans · 250 g02
- Ground · 250 g03
- ESE pods04
- Capsules05
Pods and capsules are compostable. Aluminium is somebody else's argument.
What happens when you write
- You tell us where you are and how you serve. The recommendation starts from the water in your postcode, so the city matters more than the volume at this stage.
- We reply with the conditions: minimum order, lead times, formats and how to get samples. In the first reply, not after three emails.
- If the fit is not there, we say so straight away. A supplier who spends your time before telling you no has cost you more than one who never answered.
Questions we get asked
- What is the difference between private label and white label?
- White label is an existing product relabelled with your brand. Private label is produced to your specification — your blend, your roast, your format. We can do either, and which one you want changes the minimum order and the lead time.
- Can we develop our own blend?
- Yes. That is what private label means here rather than a relabelled bag. Tell us the profile you are after, or the water your customers have, and we will start from there.
- Do you own the roastery?
- No. We work with a partner roaster in Italy. We would rather say that on the page than have it come out on a factory audit.
Tell us what you want made
Formats, volumes, the market you sell into. We will come back with what is possible and what is not.